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| Dear Editor: This summer, your readers’ fingernails and toenails can get a little extra attention thanks to Dashing Diva, a leader in innovative professional nail care products and salon services since 2003. The company is holding a sweepstakes, giving away more than $3500 in nail-care products. Winning divas can snag some of the Manhattan Collection’s Sex and the City themed shades — colors that will be sure to get their friends talking. Starting today, May 26, beauty junkies who log onto www.dashingdiva.com will be able to enter the “Who Made You a Diva?” sweepstakes. Your readers will get an entry for each nail salon/spa they nominate as the country’s most diva-rific. But entrants should hurry! The sweepstakes closes at 11:59 p.m. (ET) on 7/4/10. Winners will be chosen at random, and 50 will receive $50 in Dashing Diva’s most popular and promising products. Two first place winners and one grand prize winner will receive $250 and $500 in products, respectively. Prize packages will include highly coveted Manhattan Collection polishes inspired by (and named after) Sex and the City characters and storylines: Samantha’s Satin Sheets is a pink as sheer as Samantha’s nighties; Miranda’s Law, a no-holds barred Coral, perfect for a weekend in the Hamptons or at home; Charlotte’s Weddings, an innocent frosted white with a hint of proper pink; and Carrie-d Away, a sheer neutral that every woman can relate to. Other SATC-themed shades include Cosmopolitan, a spunky base for American manicures, and Shoe and the City, a sexy, shimmery red that will go with every pair of Manolo’s you own (or wish you did). Like all Dashing Diva polishes and treatments, the Sex and the City inspired shades are free of formaldehyde, toluene, and DBP, so wearers get high-quality wear without the worry of cancer-causing agents. All Dashing Diva nail colors are available at www.dashingdiva.com and at select salons and spas. New Yorkers can score a FREE bottle in their POP Bag at Clearview Chelsea Cinema’s advance screenings of Sex and the City 2 starting 12:01 am on opening day. The event kicks off at 10 p.m. on Wednesday, May 26 with POP Bags, trivia, food, and drinks. Other items in the prize packages will vary, and your readers will love you for sharing this opportunity and reminding them about the Sex and the City-inspired shades! For product samples or images, please contact Anna Lee (anna@kmcexim.com). Sweepstakes entry and official rules can be found at www.dashingdiva.com. | ||||
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| 2010 Dashing Diva Franchise Corp • 1 Harbor Park Drive, Port Washington, NY 11050, U.S.A. T. 866.665.3482 • F. 516.625.0064 • www.dashingdiva.com | ||||
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| Dashing Diva/KMC Corp. 1 Harbor Park Drive Port Washington, New York 11050 Read the VerticalResponse marketing policy. | |







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